PRIVACY POLICY

Last updated: 29/06/26
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Who we are

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This website is operated by Pigment London Ltd ("Pigment," "we," "us," "our"), a company registered in England and Wales company number: 15964519, registered address PIGMENT LONDON LTD, Queensbridge Court, Flat 88 Queensbridge Road, London ,E2 8PA. We are the data controller responsible for your personal data.

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For any privacy questions, contact us at hey@pigmentlondon.com.

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What this policy covers

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This policy explains what personal data we collect when you use our website or request a Growth Review, how we use it, who we share it with, and your rights under UK data protection law (UK GDPR and the Data Protection Act 2018).

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What we collect

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When you submit our Growth Review form, we collect:

  • Your name
  • Your email address
  • Your Instagram handle
  • Your website address (if provided)
  • Your business location
  • Information about where your clients currently come from

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When you browse the site, we (and our providers) may automatically collect:

  • Device and browser information
  • IP address
  • Pages visited and how you interact with the site
  • Referral source, including data from advertising platforms

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How we use your data

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We use your data to:

  • Prepare and send your personalised Growth Review
  • Contact you about your enquiry and our services
  • Respond to messages you send us
  • Measure and improve our website and advertising
  • Meet our legal obligations

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Our legal basis

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Under UK GDPR we rely on:

  • Consent — when you submit the form, you consent to us using your details to deliver your Growth Review and follow up about it. You can withdraw consent at any time.
  • Legitimate interests — to run and improve our business, website and marketing, in a way that does not override your rights.
  • Legal obligation — where we must keep records for tax or legal reasons.

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Who we share it with

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We don't sell your data. We share it only with trusted providers who help us run our business, such as:

  • Our website and form hosting provider
  • Our email and customer-management tools
  • Analytics and advertising platforms (including Meta and Google)

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These providers process data on our behalf under appropriate agreements. Some may process data outside the UK; where they do, we rely on safeguards approved under UK data protection law.

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How long we keep it

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We keep your data only as long as needed for the purposes above, or as required by law. If you become a client, we keep records for the duration of our relationship and a reasonable period after. If you don't, we'll delete or anonymise your enquiry data when it's no longer needed.

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Your rights

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Under UK GDPR you have the right to:

  • Access the data we hold about you
  • Correct inaccurate data
  • Request deletion of your data
  • Object to or restrict processing
  • Withdraw consent at any time
  • Data portability
  • Complain to the Information Commissioner's Office (ICO) at ico.org.uk

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To exercise any of these, email hey@pigmentlondon.com.

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Cookies

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We use cookies and similar technologies. See our Cookie Policy for details.

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Changes

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We may update this policy from time to time. The "last updated" date shows the latest version.